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Home Industry News Addicted smokers need more help

Addicted smokers need more help

5th October 2007

Heavily addicted smokers need more help to quit the habit, experts have warned today.

The Royal College of Physicians (RCP) believe that a new approach needs to be taken in favour of harm reduction.

Its report says most smokers want to give up but find it hard because of the addictive nicotine in tobacco.

Despite this addictive effect, the RCP says nicotine is not especially harmful and it is the other toxic chemicals in tobacco products that can prove lethal.

As such the group is calling for efforts to be geared towards providing lower-risk nicotine products either as a step towards quitting completely or as a less long-term-risky alternative to smoking.

“The best thing that a smoker can do for his or her health is to quit all smoking and nicotine use completely”, said Professor John Britton, chair of the RCP tobacco advisory group.

“However, there are millions of smokers who can’t quit, or else who are unlikely to quit, and those people need nicotine products that can satisfy their addiction without killing them.”

The RCP says the regulatory market needs to be reformed to favour harm reduction, as at present it discourages the development, marketing and promotion of significantly safer nicotine products to smokers.

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