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Home Industry News Atlantic Therapeutics has appointed ROAD

Atlantic Therapeutics has appointed ROAD

19th November 2018

Atlantic Therapeutics has appointed ROAD to provide PR support for INNOVO, a unique, externally worn muscle stimulation technology proven to restore pelvic-floor control and treat stress incontinence. Around one in five women over the age of 40 have urinary incontinence to some extent, and recent research has shown that after 12 weeks of using INNOVO, 87.2% of women return to a dry or mild category of stress incontinence severity.

ROAD director, Sarah Winterbottom, said: “For the most severe cases the options are bleak. Either a lifelong use of pads, limited access to physical therapy, or as a last resort, an operation with the associated risks we’ve seen reported recently. INNOVO offers a positive and proactive way out of the misery of incontinence.”

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