Brands2Life opens new US office in San Francisco

Brands2Life has announced the launch of a new US office in San Francisco as part of its internationalisation strategy.

The San Francisco office will act as an extension of the London team, launching with a portfolio of clients including Collinson Group, Fairsail and Informa. The team will specialise in enterprise technology, digital, mobile, security, AI and robotics.

Launching this new office will allow Brands2Life to deliver its service proposition to North American clients, helping companies to develop and execute global strategies and creative campaigns, as well as providing US media and influencer relation services.

Coinciding with this announcement, the agency has named Rene Musech as the new managing director of the Brands2Life US business. The former head of Liberty Communications' San Francisco office, she also previously worked in the business and technology practice of Brands2Life's London office.

Giles Fraser, co-founder of Brands2Life, said: "Our expansion to the US enables us to serve our clients on the ground on both sides of the Atlantic and further our ability to provide the industry's best international campaign support."

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