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Dynamo PR wins brief with blockchain provider FunFair
Dynamo PR has won a new global communications strategy brief with FunFair Technologies, a provider of blockchain technologies for the gaming sector.
This work will see Dynamo offering support for FunFair's efforts to license its platform to operators and partner with innovative game developers, focusing on earned and owned media and bolstering its presence at events and conferences, as well as expanding FunFair's highly engaged social media communities.
As part of the agreement, Dynamo has accepted part-payment in FUN, FunFair's bespoke cryptocurrency, marking the first time the agency has agreed to be paid through such a method.
Jez San, chief executive officer of FunFair Technologies, cited Dynamo's expertise in communicating complex and disruptive technologies as a reason why it was handed the brief, in combination with its experience in the technology and gaming sector.
Paul Cockerton, co-chief executive officer at Dynamo PR, said: "FunFair's mission is admirable, they have an outstanding team, and what they've achieved so far with their technology is incredible."
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