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Home Industry News Former TogoRun and Threespot staffers launch new health PR agency

Former TogoRun and Threespot staffers launch new health PR agency

17th February 2016

A new integrated strategic communications agency exclusively focused on healthcare and wellness has been launched in the US by industry veterans.

Cura Strategies has been established by Anne Woodbury, former head of the DC operations of TogoRun, and Jeff Valliere, managing partner at digital strategy firm Threespot.

The new business will be dedicated to helping clients advance healthcare policies that meet the needs of patients and craft compelling corporate messages. Its services will include public affairs, corporate communications, product promotion, cause marketing and issues management.

Mr Valliere spent six years managing Threespot, while before this he spent a decade at GMMB working in the cause and issue space. Ms Woodbury, meanwhile, helped establish TogoRun's DC office and previously worked for the healthcare practice of FleishmanHillard.

Ms Woodbury said: "We have an agency trifecta – we focus exclusively on healthcare and wellness, bring unmatched public affairs expertise, and we offer a full suite of integrated communications services."

The agency will be looking to work with a diverse range of clients, including not-for-profit organisations, government agencies, providers, purchasers, and health tech and pharmaceutical companies.ADNFCR-8000103-ID-801812770-ADNFCR

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