Genitrix appoints new marketing assistant

Genitrix has appointed Robert Simpson as a marketing assistant for its forthcoming animal health sector advertising initiatives.

Mr Simpson has joined the veterinary pharmaceuticals company following employment with companies such as Goldeneye Video and Photography and Fast and Loose Racing.

In his new role he will report directly to marketing director Rob Watkins and will assist in overseeing the company’s advertising campaigns over the coming year.

Mr Watkins stated that the creation of Mr Simpson’s position was necessary due to the firm’s desire to expand its marketing presence following a strong performance in 2009.

He added: “A strong focus on marketing is a hallmark of everything we do – Robert brings great experience to us and we’re really looking forward to working with him.”

Earlier this month, Genitrix issued a guide to its products to UK veterinary practitioners in order to assist them in the correct and appropriate use of its medication.