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Home Industry News Government tightens controls on baby milk

Government tightens controls on baby milk

22nd November 2007

The Department of Health (DoH) and the Food Standards Agency has set out a stricter controls on the promotion and labelling of infant and follow-on formula.

Moves to tighten regulation follow new EU legislation, currently being implemented in to law, that will ensure that all types of formulae meet the nutritional needs of babies.

The Government has also set out provisions to encourage breastfeeding, stating that parents should be aware of the health benefits it brings to both their children and themselves.

However the Department of Health has acknowledged that not all mothers can choose to breastfeed and so new regulations have been intended to allow parents to make more informed decisions about feeding their baby.

New measures include the tightening of labelling for formulae with rules now clarifying that follow-on formula should only be used by infants from six months of age.

Tougher restrictions have also been put in place on the marketing and promotion of infant formula with advertising directly to parents no longer allowed.

Public health minister Dawn Primarolo welcomed the new regulations, indicating that they would ensure that all types of formula milk were clearly labelled and advertised.

“Some women cannot or choose not to breastfeed and it is important that they have the information they need to make the right choice for their baby’s health,” she confirmed.

Earlier this month the DoH announced the launch of a consultation on the modernising of nursing careers, with health practitioners and nurses asked to offer their opinions on career development in this field.

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