Hotwire wins new brief with IntechnologyWiFi

Hotwire has been handed a new brief by wireless solutions provider intechnologyWiFi following a three-way competitive pitch.

The agency has been brought in to handle the company's PR and build its reputation in connected cities, stadia and events arena spaces, while also handling strategic media relations and content creation.

Previously handled by Johnson King, the account has been handed to Hotwire in recognition of its proven in-depth public sector knowledge, creativity and understanding of the client's business needs.

Steven George-Hilley, head of Hotwire's IT and infrastructure practice, said: "IntechnologyWiFi is at the forefront of the smart cities revolution and we're thrilled to be working with such an exciting company, which is driving connectivity across the UK."

Last month, the agency announced a reorganisation of its US leadership structure, a move that will see Hotwire's global chief executive officer Brendon Craigie relocating to New York to work directly on driving growth in this key market.