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Home Industry News McCann named Effectiveness Network of the year at IPA Effectiveness Awards

McCann named Effectiveness Network of the year at IPA Effectiveness Awards

25th October 2018

McCann UK received Effectiveness Network of the Year at this year’s IPA Effectiveness Awards for the first time.

“Receiving this recognition is absolutely fantastic and highlights the hard work and great ideas that has taken place in order to deliver results for our clients.” Said Mark Lund, McCann Worldgroup UK’s chief executive officer.

The IPA Effectiveness Awards was established in 1980 by the Institute of Practitioners in Advertising, (IPA) and has become one of the most recognised and rigorous award schemes. As one of the world’s pre-eminent trading bodies for marketing communications, the IPA has over 270 agencies in membership from a wide selection of disciplines. The IPA Awards have contributed to the communications industry by improving its methods of evaluation.

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