Octopus Group wins new PR and content brief with Scredible

Octopus Group has been hired by education technology firm Scredible to handle a new PR, social and content programme.

Specialising in socially-driven education tech, the client is seeking to kickstart the marketing of its web and mobile application in the UK, Ireland and the US, with the ultimate goal of increasing subscriber numbers among professionals.

Scredible has already made use of a range of services provided by Octopus Group over the last month, from PR through to research, content, creative and social.

The agency was selected on the basis of its strong heritage in the tech sector and prior recommendations for its aptitude in leading for the kind of brand awareness campaign Scredible is seeking.

Additionally, Tim Mudd, creative director at Scredible, praised Octopus for its "passion, drive and creative approach".

Tom Holland, director at Octopus Group, said: “As marketers, we fully understand the importance of impactful, targeted content and therefore the benefits that Scredible will bring to all professionals and organisations."