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Home Industry News Procter and Gamble educates on allergen ‘hot spots’

Procter and Gamble educates on allergen ‘hot spots’

15th March 2007

Procter & Gamble has announced a partnership with the Asthma and Allergy Foundation of America (AAFA) to inform the population regarding lesser-known allergen hotspots in the home.

The company claims that while it is often recognised that beds can contain dustmites and carpets can host pet dander, there are other sites in the home that contain allergens that might not be cleaned regularly.

Allergen hot spots that are often overlooked include door jambs, window sills, soft toys, walls, and wardrobes and drawers, the AAFA reports.

Procter & Gamble have made a grant to AAFA for the allergen hot spots educational programme.

Mike Tringale, director of external affairs at the foundation, said: “Allergen avoidance and reduction at home is critical to allergy control.

“The first step is to identify the problem areas and then take the necessary steps to reduce hidden indoor allergens.”

He added that those suffering from allergies could reduce the number of allergens in the home using effective tools and the right methods.

The AAFA suggests cleaning door jambs and window sills, washing soft toys regularly at high temperatures, weekly dusting of the walls and more regular washing of cloths in springtime.

Procter & Gamble company Vicks provides a range of products for the temporary alleviation of symptoms associated with allergies, including medication and humidifiers.

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