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Home Industry News Red Lorry Yellow Lorry wins new brief with Canon UK

Red Lorry Yellow Lorry wins new brief with Canon UK

20th May 2015

Red Lorry Yellow Lorry has won a new brief with Canon UK, the British marketing and sales operation for the imaging and optical products manufacturer Canon.

The specialist tech PR agency has been tasked with offering PR support for the company's pro imaging business, which sells video cameras, lenses and reference displays for broadcast and film productions, as well as multimedia projectors.

With the client seeking to increase its market share within the pro video, broadcast and projector sectors, Red Lorry Yellow Lorry will be helping to communicate the benefits of Canon's product range to the target audience.

The agency won the brief thanks to its proven experience in and understanding of this industry sector and Canon's business.

Rob Ettridge, partner at Red Lorry Yellow Lorry, said: "We'll look to tell the bigger picture story through high-level thought leadership and by showcasing the incredible work created by Canon customers."

The firm was recently included in PRWeek's Global Agency Business Report, being listed as the 105th most successful agency in the UK – up from 123rd last year.ADNFCR-8000103-ID-801788149-ADNFCR

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