Ruder Finn launches new health tech practice Bloom Health

Ruder Finn has announced the launch of a new dedicated healthcare technology practice called Bloom Health.

The integrated communications practice offers both business-to-business and consumer services, with a focus on digitisation and new technologies for patient engagement, disease management and prevention; medical research and clinical trial innovation; and healthcare delivery and distribution.

Coinciding with the launch of the new business, Nicole Pariser has joined the agency to serve as senior vice-president of health technology. She has been recruited from cloud solutions provider Medidata, where she was director of global public relations.

Prior to her time with Medidata, she worked in corporate communications, managing both internal and external programmes at inVentiv Health, Goldman Sachs and Pfizer.

Kathy Bloomgarden, chief executive officer of Ruder Finn, said: "We are excited to bring on Nicole to overcome conventional communications boundaries and meet client needs in this new healthtech space."

Bloom will operate as part of the broader global Ruder Finn network, which is one of the largest independent agencies worldwide.

With over 20 years of experience within the healthcare communications market, we at Zenopa have the knowledge, skills and expertise to help find the right job for you. To find out more about the current healthcare communications roles we have available, you can search for the latest job roles, register your details, or contact the team today.