Spreckley Partners secures Talon win

Spreckley Partners has won a new contract with Talon Storage Solutions. 

The agency will work to raise the US-based IT storage company's profile in the technology, B2B trade and technology media markets, Gorkana reports. 

Spreckley's initial focus will be to generate awareness of Talon in the UK, before moving on to Germany and France at a later date.

Andrew Mullen, senior vice-president of sales and marketing at the IT storage company, said it chose the agency due to its previous successes with similar companies and having worked with one of its US PR partners.

Richard Merrin, managing director at Spreckley, stated: "Time and again, we find that successful historic relationships will bear fruit when key contacts start work with new and exciting companies."

He said the company has a proven track record of improving brand awareness for businesses in the IT storage sector and will aim to surpass its previous successes when promoting Talon.