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Home Industry News Upselling of unhealthy food ‘may be fuelling obesity trends’

Upselling of unhealthy food ‘may be fuelling obesity trends’

8th September 2017

The practice of upselling unhealthy food and drinks is causing many people in the UK to gain more weight without being fully aware.

This is according to a new report from the Royal Society for Public Health (RSPH) and Slimming World, which surveyed 2,055 UK adults and found that consumers are verbally pushed towards making unhealthy choices around 106 times each year.

As a result of being asked to upgrade to larger meals and drinks, add high-calorie toppings or sides or take advantage of special offers, the average person consumes an additional 330 calories each week, or 17,000 per year.

This could result in an estimated weight gain of five lbs, with 18 to 24-year-olds even more likely to be exposed to upselling, meaning the annual average weight gain rises to 11 lbs among this group.

Shirley Cramer, chief executive of the RSPH, said: "Almost everyone can relate to the feeling of being pressured into buying extra calories through upselling. Our latest report shows the extent to which these extra calories can really add up, often without us noticing."

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