Wildfire hired to help raise profile of Startupbootcamp Global

Wildfire has been handed a new brief by Startupbootcamp Global, one of Europe's most successful business accelerators.

The agency's work will centre on a programme of events and thought leadership initiatives to promote the accelerator's efforts to attract the world's best entrepreneurs and corporate partners.

Startupbootcamp runs 14 programmes in Amsterdam, Barcelona, Berlin, Istanbul, London, Miami, New York and Singapore, with a mentor and alumni network spanning more than 30 countries.

Offering programmes ranging from fintech to foodtech, the accelerator is affiliated with more than 300 alumni startups and corporate partners such as Intel, Salesforce and Amazon.

Wildfire's expertise in the tech startup media sector was cited as a key reason informing the decision to select the agency for this brief, as well as the creativity and enthusiasm of its staff.

Debby Penton, managing director of Wildfire, said: "The calibre of the corporate and investment companies working with Startupbootcamp are testimony to the successful mix of mentoring, funding and networking that is setting Startupbootcamp apart from the competition."