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Marketing Executive
Company Information
A dynamic and motivated Marketing Executive is sought to join the team and support the growth of digital marketing efforts and associated activities. This role is crucial in driving my client’s brand expansion through both new and existing marketing channels. Additionally, the Marketing Executive will be instrumental in supporting the rollout and implementation of a new CRM system, utilizing its marketing features to develop direct-to-customer marketing campaigns. Collaboration with the National Sales Manager and another Marketing Executive will be key, assisting in building marketing plans and executing campaigns through the dealer channel.
Role Requirements
· Support the development and execution of digital marketing strategies to enhance brand visibility and drive engagement across various online platforms.
· Assist in the creation and implementation of marketing campaigns aimed at increasing brand awareness and customer acquisition.
· Work closely with the marketing team to utilize the CRM system effectively in building targeted and personalized marketing campaigns.
· Collaborate with the National Sales Manager and Marketing Executive to develop comprehensive marketing plans that align with company objectives.
· Aid in the creation of marketing collateral, including promotional materials, advertisements, and digital content.
· Monitor and analyze marketing performance metrics to identify areas for improvement and optimize campaign effectiveness.
· Assist in coordinating and facilitating marketing activities with our dealer channel to ensure consistent brand messaging and effective promotions.
· Stay up to date on industry trends and best practices in digital marketing to propose innovative strategies for continuous improvement.
· Provide administrative support as needed to ensure smooth functioning of the marketing department.
Person Specifications
Bachelor’s degree in marketing, Business Administration, or related field.
Previous experience in marketing or related role preferred.
Proficiency in digital marketing platforms and tools, including social media management, email marketing, and analytics.
Familiarity with CRM systems and their marketing functionalities an advantage.
Strong communication and interpersonal skills, with the ability to collaborate effectively across teams.
Excellent organizational skills and attention to detail.
Ability to multitask and prioritize tasks in a fast-paced environment.
Creative thinking and problem-solving abilities.
Proficiency in Microsoft Office and other relevant software applications.
Package
£35,000 basic