Technical Sales Consultant

– Actively sell LI-COR Environmental products in the assigned territory. This includes qualifying and follow-up of sales leads generated by LI-COR from promotional activities, customer visits, conferences and trade shows, etc. Answer incoming phone calls and emails. Provide technical sales consultation to customers. Implement an effective follow-up system for inquiries and sales leads, and qualify, follow up and nurture sales leads through the entire sales process to closing the sale. Generate quotations and complete the necessary paperwork for bids, tenders and purchasing departments. Develop and maintain a high level of proficiency in using sales software. Assist in selling outside of the territory as needed.

– Evaluate and recommend where product demonstrations and technical presentations should be done, arrange logistics, and assist and/or conduct product demonstrations and presentations.

– Analyze current sales and future sales potential in territory and develop a sales plan to maximize the market potential. Recommend goals for sales and market share. Provide regular reports to management of sales activities, status of sales leads, and projected sales.

– Represent LI-COR at exhibitions and conferences and provide planning and logistical support.

– Follow-up with customers to ensure a high level of customer satisfaction.

– Gather and summarize data for evaluation of market impact, market size and share, and market strategies. Acquire and provide market information to management, including information about customer needs, their suggestions for product improvements, new product ideas, user problems, competition, etc. Advise management in helping to formulate overall marketing plan.

– Assist in the sales training of other LI-COR employees and representatives.

– Assist in the planning process; consider future products and competition to develop marketing strategies; discuss feedback on issues and opportunities; assist in hiring and evaluating resource needs as needed.

– Develop and maintain scientific knowledge and sales experience. Acquire and maintain technical and other skills necessary to perform job function.