AMICULUM is launching Cence

The approaches people are taking to access information about medicines is evolving. Traditional publishing channels are being improved by interactive animated and video content, ideal for viewing on mobile devices, as new technologies play a more significant role in medical publications.

As a result of these advancements, AMICULUM is launching Cence, a specialist publications agency, to enhance its own publications focus.

By integrating high-quality technical content with dramatic images in audience-focused materials, Cence specialises in the clear and convincing delivery of scientific evidence to maximise the accessibility and comprehension of complicated information.

The agency supports several publications-related initiatives for worldwide pharmaceutical and biotechnology businesses, ranging from strategies and tactical plans to enhanced content, multichannel communications and metrics.

The joint agency leads Ben Clarke and Sabrina de Courcy stated: “As the publications industry enters a new phase, we’re looking forward to working on a variety of innovative projects harnessing AMICULUM’s industry-leading design and digital capabilities alongside our publications expertise in Cence.”