FleishmanHillard wins UK contract with Brocade

FleishmanHillard has been selected as US data and storage networking company Brocade's new comms partner for the UK and Europe.

The agency has won the brief following a competitive pitch. It has been tasked with handling UK media relations, content and hub coordination services in the Europe, Middle East and Africa region, according to the Holmes Report.

Brocade's former comms partner was Speed Communications, which has reached the end of its year's contract with the company.

FleishmanHillard will work with Brocade to help develop its technology leadership position in a rapidly-evolving marketplace.

Brocade's corporate communications senior manager Stuart Marks said: "We were impressed by FleishmanHillard's tech expertise and integrated approach to traditional, social and digital content and are confident that we'll see greater engagement with our messaging across all platforms as we work together."

The agency is one of the biggest in the world, working with high-profile clients such as Procter and Gamble, Barnes and Noble, AT&T, General Motors, EA Sports and the US Federal Trade Commission.