Label PR wins new contract with Transform Cosmetic Surgery

Label PR has won a new brief with Transform Cosmetic Surgery to promote the brand's credentials in the non-surgical and surgical arenas.

The agency has been retained to handle PR and manage press office activity for the cosmetic surgery provider, with the work to include case study management, social media strategy and new procedure launches, reports Gorkana.

Moreover, Label will be tasked with managing elements of Transform's online reach and content optimisation strategies, including blogger outreach. It won the brief on the basis of its proven experience in the health and beauty sectors.

Shami Thomas, PR manager at Transform Cosmetic Surgery, said the "genuine passion" Label's senior management team showed for working with the client also influenced the decision.

Label PR founder and managing director Lee Bloor said: "This is a significant win for Label. With the cosmetic surgery sector set to be worth 3.6 billion pounds by 2015, solid PR management is vital to drive Transform's success forward."

The agency was founded in 2010 and has offices in London and Manchester, winning a CIPR award for outstanding small consultancy in 2012.