Threepipe wins new UK PR brief with Adstream

Threepipe has been appointed to handle the UK PR activity of the fast-growing digital advertising company Adstream.

As part of the client's efforts to rapidly raise awareness of its brand, Threepipe has been tasked with setting up a UK press office, develop close relationships with media, and launch a thought leadership programme.

The agency will also work with Adstream's in-house marketing team on other initiatives, including redefining the company's social media objectives, supporting an SEO-focused relaunch of its website, and advising on digital marketing activities.

Adstream is the world's leading advertising digital asset management, workflow and distribution company. It selected Threepipe for this brief based on its industry knowledge, contacts and strong business-to-business PR experience.

Phil Borge, business-to-business director at Threepipe, said: "Adstream is something of a well-kept secret – but not for long! We're delighted to be working with the team to spread the word on what is a dynamic and truly innovative global organisation."

The agency also announced last week that it has added two new members – Sam Van Tilburgh and Justin Schwartz – to its social media team.