Bite appoints head of digital and social media consultant

Bite has announced the appointment of two new team members in a bid to bolster its offering of digital services.

Former Waggener Edstrom director Matt Whiting has been appointed as the agency's new head of digital, leading its team of community managers and its work on website development, content creation, paid media planning and brand marketing, reports Gorkana.

He formerly led the digital and social strategy team for Waggener Edstrom in the US, working with clients including Microsoft, T-Mobile, the Bill and Melinda Gates Foundation and Infosys.

Meanwhile, digital lecturer Steve Gradidge has been brought in as a digital and social media consultant, working on the creation, planning and provision of new social media strategies, training and workshops on digital marketing, and existing community management briefs.

He will also lead Bite's Digital Network service, leveraging his experience in working on community management for brands including Sony, Skype, HTC, Marvel and Toshiba.

Bite's managing director Kate Easthope said: "Matt and Steve bring a diverse range of skills and experience, and their social smarts and up-for-it attitudes mean they're a perfect fit for Bite today."