Lewis wins UK comms brief with lending platform ArchOver

Lewis has been hired to deliver a communications programme by the peer-to-peer (P2P) business lending service ArchOver following a competitive pitch.

The agency has been tasked with driving greater awareness of alternative financing among small to medium-sized businesses and investors in the UK, thereby helping ArchOver to maintain its recent strong momentum.

ArchOver helps companies to borrow up to 250,000 pounds, with loans secured through an all-asset charge over the borrower's business and registered at Companies House. It has already lent more than 37 million pounds, generating an average return of 7.26 percent for investors.

Lewis was selected for this brief based on the strength of its approach, which will drive awareness as part of an integrated marketing strategy to attract new lenders and borrowers to the platform.

Ruth Jones, deputy managing director for Lewis in the UK, said: "ArchOver's P2P lending platform is disruptive as it provides a new platform for borrowing, while giving individuals a safer way to realise better returns. We are excited to be part of the team that gets to share the ArchOver story."

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