Medtronic’s EU comms team wins Communique Award

Medtronic has won a Communique Award for the high standards upheld by its comms team for Europe, the Middle East and Canada.

The medical technology firm earned the in-house team of the year prize at the industry event in London earlier this month, with judges praising the staff members for their "passion, enthusiasm and belief".

Medtronic's team was recognised for having converted 25 news opportunities into 11,000 articles and 45 TV appearances, thus providing audiences with five billion opportunities to read.

It was able to edge out competition from highly commended competitors GlaxoSmithKline Consumer Healthcare and Merck Sharp and Dohme, with the career progression and learning opportunities that Medtronic provides also winning praise.

A member of the judging panel said: "What became obvious to us … was that in order for their model to work, they really need to trust each other and we could see that they genuinely had each others' backs."

Medtronic first opened offices in the UK in 1972 and now employs around 430 people in Britain.