Weber Shandwick names new digital head for tech practice

Weber Shandwick has appointed Nadia Saint as the new head of digital for its European tech practice.

She joins the agency from Bite Communications and has been tasked with driving growth across the region, delivering strategic counsel to clients and leading the development of various engagement programmes, reports Gorkana.

During her time with Bite, she played a key role in building the agency's digital business as digital account director, while also providing strategic counsel and developing integrated comms campaigns for brands such as Sony, Nokia and Box.

Previous employers include Lewis PR and national publications the Guardian and the New Statesman.

Peter Ross, managing director of Weber Shandwick's UK tech practice, said: "Keeping digital at the heart of our comms is vital for the practice's continued growth. Nadia's background and depth of experience will enable us to accelerate that growth."

This comes after the firm appointed Simon Rothwell as a director for its UK technology practice earlier this year.