Emotive commences new campaign with Rare Disease UK

Emotive has announced a new partnership with the not-for-profit body Rare Disease UK to launch a new high-profile public awareness campaign.

The agency has already started work on the creative campaign, which is targeted at the general public, healthcare professionals and political representatives, and aims to shed light on the impact of rare diseases, while energising the public to find out more.

Rare Disease UK advocates on behalf of approximately 3.5 million people with rare diseases, with the goal of driving better access to appropriate care and treatment. It is an offshoot of the charity group Genetic Alliance UK.

The new campaign is being launched as part of Rare Disease UK's ten-year anniversary and will be launched ahead of Rare Disease Day on February 28th.

Chris Edmonds, managing director at Emotive, said: "The team at Emotive have worked extremely hard and used our deep knowledge of rare diseases to come up with a great creative concept. We are excited to see it go live later in February."

With over 20 years of experience within the healthcare communications market, we at Zenopa have the knowledge, skills and expertise to help find the right job for you. To find out more about the current healthcare communications roles we have available, you can search for the latest job roles, register your details, or contact the team today.