Blue Latitude appoints three new team members

Blue Latitude has announced the appointment of three new team members in order to help support and accelerate its recent growth.

Ben Routley has joined the agency from Amiculum Digital and will take on an account director role, leading account teams and integrating creative, strategic and customer experience services, reports PMLiVE.

Meanwhile, Natalie Seebeck has been appointed as a senior consultant, directing the translation of brand strategy into executional outputs. Her former employers include Spoonful of Sugar and Atlantis Healthcare.

Finally, Kasia Zygadlewicz has joined the creative team as an art director, having previously worked at McCann Healthcare in Paris and Havas Life in London.

Martin Brass, Blue Latitude's co-founder and managing director, said: "Their personalities, experience and skillsets will expand our talent pool and contribute to Blue Latitude's unique approach to creating exceptional strategic, customer experience and creative services."

The agency works with a wide variety of leading healthcare sector clients, including companies such as Baxter, Bristol-Myers Squibb, Pfizer, Lilly and Merck Sharp and Dohme.