CCgroup wins brief with cloud service provider Huddle

CCgroup has been handed a new contract by the cloud service provider Huddle, which is seeking to build on its recent growth.

The agency has been selected as Huddle's first UK PR partner and will be tasked with building its brand profile, increasing awareness and supporting lead generation.

Huddle is a cloud collaboration platform that allows users to manage projects, share files and work together remotely. Founded in 2006, the company's current client base includes the Civil Aviation Authority, NASA, Beats by Dre, Kia Motors and Unilever.

CCgroup's track record in running technology content marketing campaigns and its industry knowledge were cited as key reasons for why it was selected for the Huddle brief.

Richard Fogg, managing director at CCgroup, said: "The sophisticated way in which Huddle approaches marketing and the company's belief in PR as a critical strategic function means that the programmes we run will be fully integrated as a matter of course."

This comes after the agency was appointed as the international PR partner for the mobile technology firm InterDigital earlier this month.