CCgroup wins global PR brief with Openet

CCgroup has been handed a new global PR brief by Openet following a competitive review.

The company, which delivers policy, control and charging technology to telecoms operators worldwide, has hired CCgroup as part of a wider push to expand its thought leadership and content marketing activity, according to the Holmes Report.

As such, the agency will be tasked with differentiating Openet's technology offering, highlighting the benefits of its approach, managing the client's external communications with key influencers and supporting its presence at major international events.

Openet currently works with more than 80 of the world's largest telco operators across 32 countries.

Paul Nolan, the agency's head of telecoms, said: "The mobile industry is going through a period of transition and Openet, with its innovative and disruptive approach, is perfectly placed to capitalise on a wealth of new opportunity."

CCgroup is a London-based tech PR agency and a member of the GlobalCom PR Network. It has extensive experience of working with clients in the mobile and telecoms, fintech, business technology, cleantech and consumer technology sectors.