CCgroup wins international PR brief with InterDigital

CCgroup has been handed a new global PR brief by InterDigital, a mobile technology company based in the US.

The agency has been tasked with building InterDigital's global reputation for innovation in the field of advanced mobile, Internet of Things (IoT) and video solutions, using thought leadership content to highlight the company's research efforts and solutions.

Through these efforts, the client seeks to present its vision for the future of technologies and concepts including the IoT, the path to 5G technology and the significance of maintaining a commitment to open standards.

Founded in 1972, InterDigital has spent almost $1 billion (692.52 million pounds) on the research and development of new technological advances.

Paul Nolan, director and head of telecoms at CCgroup, said: "We're excited to be working with such an established leader as it looks to drive the global telecommunications market forward and enable it to capitalise on important new vertical markets."

The agency has experience of working with such mobile technology brands as Arieso and the Mobile World Congress.