Colgate-Palmolive launches a 100% recycled plastic handle toothbrush

Colgate-Palmolive has launched a one hundred per cent recycled plastic handle toothbrush, which is its sustainable innovation to India’s oral care industry. The innovative toothbrush, ‘Colgate RecyClean, has plant-derived bristles and features a premium cylindrical handle with a skid-proof thumb grip.

In addition, Colgate-Palmolive recently unveiled India’s first recyclable toothpaste tubes.

Vice President, Marketing, Colgate-Palmolive India, Arvind Chintamani, stated: “We continue to innovate towards our commitment of reimagining a healthier world. Colgate ReCyclean Toothbrush is an innovation that would’ve felt impossible a few years back. The handle is made from 100% recycled plastic and the bristles fully from plant-based materials! All this while giving you a terrific mouth clean and brushing experience. We are proud of this addition to our sustainable portfolio of products and promise to keep innovating!”