Future of Manufacturing Partner campaign lift off

Siemens, the world-leading engineering and technology company, has appointed Media Safari to lead the communications around its ‘Partner 2020 Programme’ following a competitive pitch. Siemens’ recently launched partner programme sets out an ambitious five year plan to inject a fresh focus on supplying technology that will boost UK manufacturing productivity and reduce costs by up to 30%.

With growing pressures from both home and abroad, the industrial landscape is becoming increasingly complex and competitive. Media Safari’s ‘The Future of Manufacturing’ campaign will raise the profile of Siemens’ authorised partner network and associated end-user benefits through thought leadership PR, social media and stakeholder education / engagement. The campaign will highlight how Siemens, together with its authorised partners, will help to unlock the productivity puzzle through specialist knowledge, guidance and enhanced access to leading technologies.

“This is good news for British industry. Loss of productivity in UK and Ireland is well documented and Siemens has a good story to tell; it is saying that the UK needs to significantly invest in technology to win the global productivity race,” commented Media Safari’s MD, Matt King. “Siemens’ authorised partners have been part of the UK supply chain for more than 35 years delivering first class technology and guidance to help enterprises reach a higher level of manufacturing. Media Safari will be supporting Siemens and its partner network to get this message across with speed and impact as the productivity race hots up.”