Halpern PR wins UK brief with The Organic Pharmacy

Halpern PR has been handed a new contract with The Organic Pharmacy following a competitive pitch.

The agency has been hired to handle the luxury organic health and beauty care brand's UK PR, with the aim of raising further awareness around the company. Halpern's team will report directly to Margo Marrone, The Organic Pharmacy's co-founder and chief executive.

This will not be the first time that Halpern has worked with The Organic Pharmacy, having assisted with the launch of the brand more than ten years ago.

Ms Marrone praised the agency for the passion it has shown for her business and its creative approach, which will prove instrumental in supporting forthcoming product launches.

Halpern PR founder and CEO Jenny Halpern Prince said: “We are so thrilled to be working with The Organic Pharmacy again and are looking forward to collaborating with the brand to drive the strategic vision and raising the brand awareness even further.”

The agency has experience of representing a number of health and personal care brands, including Dove, Unilever, Avon and Easilocks.