Hill and Knowlton appoints worldwide head of healthcare

Hill and Knowlton has selected experienced industry veteran Daniel McIntyre as its new worldwide head of healthcare.

Mr McIntyre joins the media agency from communications consultancy Global Prairie, where he was a partner.

He has worked in the industry for more than 30 years and has previously been employed by media agencies such as Fleishman Hillard, as well as healthcare firms including Wyeth and Bayer.

In his new role, Mr McIntyre will report directly to Hill and Knowlton chairman and global chief executive officer Paul Taaffe and will be responsible for the company’s growth strategy in the healthcare sector, including management of assets to meet the needs of clients.

Mr Taaffe said: “Our clients face some of the toughest challenges globally such as litigation, regulatory oversight, risk communications, reimbursement and market access. These require an increasingly holistic view of the healthcare world.”

Last month, the agency announced the appointment of Tinni Guha Roy as a new account manager for its healthcare and wellbeing team in the UK.