Just Health Communications hires new digital specialist

Just Health Communications has announced the appointment of digital specialist Daniel Prideaux, its third senior hire this year.

He has been recruited to head up the agency's digital offering, delivering against existing and prospective client programmes. The role has been newly created to help Just Health maximise the value of its digital business, reports Pharmafile.

Mr Prideaux joins the company from DigitasLBi, while prior to this he worked at specialist digital health agency Havas Lynx.

Just managing director Kirsty Mearns said: "Daniel has a wealth of experience in creating impactful campaigns that will bring an additional dimension to our work across PR, medical education and public affairs."

Ms Mearns was appointed to her role at the start of the year, while Cat Barnett was also appointed as a director as part of the agency's ongoing efforts to strengthen its expertise and capabilities.

Its client base includes companies such as GlaxoSmithKline, AstraZeneca, AbbVie, Roche, Pfizer, Novartis and Sanofi.