Kaizo wins brief with data solutions business Pure Storage

Kaizo has been hired to help the data solutions company Pure Storage evolve the image of its brand in the UK market.

The agency has won the brief following a five-way pitching process, and has been tasked with helping the all-flash data platform vendor build its profile with senior business and technology influencers in the UK, reports Gorkana.

Pure Storage offers solutions for clients in a wide range of sectors, from healthcare to automotive, and is therefore seeking to develop its business profile beyond traditional technology channels while maintaining its leadership position in the industry.

The end goal will be to expand its 3,700-strong global customer base for its end-to-end cloud-connected data platform.

Steph MacLeod, director at Kaizo, said: "It is really a dream client for us – at the forefront of innovation, with a real insight and opinion on where technology is going and an amazing business story to back it up."

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