Liberty Communications wins new brief with Voltimum

Liberty Communications has been handed a new contract by digital media company Voltimum, following a competitive pitch last month.

The agency has been tasked with providing strategic messaging and content creation for Voltimum's new bi-monthly newsletter, while aiding its ability to comprehensively reach and communicate with potential and current advertisers and partners.

Voltimum is the leading internet portal and a key sales enabler for the electrical industry, operating internet portals for electrical components in 14 markets in Europe, Latin America and Australia. It has more than 360,000 users.

With this new work, the company aims to reach out to major global manufacturers such as ABB, Schneider, Legrand, Nexans, Philips, OSRAM and Prysmian.

Dee Gibbs, founder and global chief executive officer at Liberty, said: "The way Voltimum works with its partners and users, investing time and effort to communicate and create trusted relationships for the long term, is very similar to the way our agency works with clients."

Founded in 1998, the agency has experience of working with clients such as Peelzone, Napster, Coriant and Sevenval.