Lucid Group has appointed Darren Selmes as its new analyst

Lucid Group has appointed Darren Selmes as its new analyst, who will build new data analytics capability into its teams. This appointment marks greater importance on data analytics as part of the client service offering.

Darren, who was at EPG Health for almost three years, is an experienced data and web analyst with a considerate amount of healthcare experience.

Darren stated: “It was clear that to further my career, and for my own personal growth, Lucid was the place to be. I shall be focusing on nurturing the wider teams’ love of data and elevating their capabilities and appreciation of its use to assess the impact of programmes and prove lasting change. I will therefore be working closely with the teams on client projects and expanding our approach on KPIs and analysis. Ultimately, my aim is to supercharge Lucid’s offering in this very important area.”