McCann Health appoints new global chief creative officer

Matt Eastwood is joining McCann Health from J. Walter Thompson after nearly five years’ service. He will become their new global chief creative officer, following the removal of former chief creative officer Jeremy Perrot after an investigation that found him in violation of its code of conduct. CEO John Cahill said Mr Eastwood’s “broad background and sterling creative reputation will be of great relevance and value” to its portfolio of health, wellness and pharma clients.
Mr Eastwood has also worked at DDB New York and Saatchi & Saatchi. He said: “I’ve been impressed for some time with the creative renaissance that Rob Reilly and his teams have brought to all of McCann World Group. And like many in the business, I’ve been especially aware of some of the outstanding and meaningful creative work that McCann Health in particular has been doing around the world, befitting their reputation as one of the world’s most awarded global healthcare communications companies.”
Global Creative Chairman of McCann Worldgroup, Rob Reilly, said: “Matt is an immense talent, but an even better human. He is exactly the kind of global creative leader we need at this moment to continue McCann Health’s growth and commitment to do meaningful work for our brand partners.”