Norbrook Laboratories enjoys successful VPMA Congress

Norbrook Laboratories has hailed the success of the recent Veterinary Practice Management Association (VPMA) Congress, of which it was a major sponsor and attendee.

Taking place at the end of January 2012 in Kenilworth, the event saw Norbrook sponsoring HR boot camp sessions that proved to be extremely popular, while the firm also took the opportunity to showcase its newest product, Propentofylline.

A treatment designed to improve dullness, lethargy and general demeanour among dogs, Propentofylline won praise from attending animal health professionals, both in terms of the drug's potential applications and the accompanying marketing campaign.

Pauline Graham, the new VPMA president and Capontree Vets practice manager, said she was "pleased to see Norbrook offering this product as another high quality and cost-effective addition to their small animal range".

This comes after the firm introduced new additions to its joint treatment range Noroquin last month aimed at owners of horses, with new products available both in powder and paste forms.