Packer Forbes reorganises senior staff

Packer Forbes has enacted a number of changes to its upper management structure, coinciding with the company's 18th anniversary.

The media agency has created a new chief executive role, which will be filled by current managing director Alexa Forbes, reports PRWeek.

Ms Forbes' promotion coincides with deputy managing director Anna Gibbins moving upwards to fill her vacated position, while Helen Rae and Annabel Lee have also been appointed as associate director and senior account director respectively.

The news comes after the company relocated its offices from Clapham to Chelsea Harbour on August 2nd 2010, explaining that it had "outgrown" its former premises.

Packer Forbes identifies itself as one of the country's leading independent healthcare communications firms, having won the Communique Award for best small agency of the year on three separate occasions.

Its healthcare industry clients include major pharmaceutical firms such as Merck Sharpe and Dohme, GlaxoSmithKline, Pfizer, Schering-Plough and Actelion.