Proof Communication names new business development director

Proof Communication has announced the appointment of Jennifer Johnson as its new business development director, leading the expansion of its technology, science and engineering divisions.

Ms Johnson has been recruited from MSLGroup, where she served as head of new business and marketing, while prior to this she was employed by Futerra Sustainability Communications. She has worked with clients such as Cloudmark, Alcatel and HP during her career.

Her background in science and technology played a key role in Proof's decision to appoint her as its first ever dedicated business development director, which is expected to be an important move following the agency's takeover by April-Six earlier this year.

Ms Johnson said: "Proof has an excellent client base and I am truly excited to be joining such a hardworking and intelligent group of people."

The April-Six acquisition was completed in April 2014 and saw Proof Communication become part of The Mission Marketing Group. It allows April-Six clients to benefit from better PR service, with Proof's customers gaining access a wider range of specialist services.