Red Lorry Yellow Lorry opens US new office

Red Lorry Yellow Lorry has opened a new office in the US. 

The new site is based in Boston and has been named "The Hub". It will serve as the technology consultancy's base for growing its North American business and serving its existing clients in the region.

Red Lorry said it has opened the new office due to growing demand for integrated Europe, Middle East and Africa (EMEA) and US campaigns from its global clients.

Meghan Gardner, former vice-president of Boston-based agency Version 2.0 Communications, will be in charge of the site, which joins the agency's existing offices in London and Los Angeles.

Earlier this year, Red Lorry revealed it would be providing publicity for Quantum, a leading organisation in data protection and big data management.

The agency won the contract following a competitive tender and Christine Bachmayer, senior manager for EMEA marketing at Quantum, said the company chose the firm having previously worked with them in the media and entertainment space and due to its understanding of the business.