Rooster PR selected for travel tech brief

Rooster PR has been selected by travel tech firm intuitive to handle a new brief.

In particular, South-London based intuitive has appointed the public relations company to increase UK awareness of its flagship product iVector, which is an online reservation platform targeted at web-based travel agents, tour operators and accommodation providers, for which it currently has 49 clients signed up.

What's more, Rooster will be raising awareness of the intuitive brand in general, managing all of its PR activity as it tries to get more of a presence in national and trade publications and increase its social media marketing activity.

Moving forward, news announcements and press releases from intuitive will be issued by Rooster.

Managing director of Rooster PR James Brooke commented: "We're proud to have been selected by one of the industry's top technology companies and look forward to helping the intuitive team maximise their presence in the UK media."