The Corner wins new brief with Omega Pharma

The Corner has been handed a new creative brief by Omega Pharma after a competitive pitch.

Following a review process managed by Oystercatchers, the fast-growing consumer healthcare company has appointed The Corner to handle its creative activities in the UK and Ireland, supporting its future growth plans.

Responsible for brands such as Solpadeine, Nytol, Jungle Formula, TCP and Buttercup, Omega Pharma is Britain's fourth-biggest over-the-counter medicine distributor, as well as the second highest spender.

This new deal will not affect the firm's existing global relationship with Grey on the Nytol brand or their contracts with Adstream and Buchanan Group.

Yianni Papadopoulos, marketing director of Omega Pharma in the UK and Ireland, said: "The time was right to find a strong team who share our values and will help us lead the category with game-changing creative."

Other clients of The Corner include such prominent brands as 3M, Adidas, Fox, Flybe, Oasis, National Geographic and Tic Tac.