W appointed as Weebly’s UK comms agency

W has been handed a new brief by Weebly, the web-building platform, which is looking to increase awareness of its brand in the UK.

The client has selected W as its UK comms agency partner to drive signups to its offering, with a particular focus on start-up businesses. The work will involve the promotion of a range of success stories among Weebly's existing two million UK users, reports Gorkana.

Plans are also in the works to launch a series of entrepreneurship roadshows, featuring digital masterclasses and web-building workshops.

W was selected for this brief based on its proven understanding of the technology and small business landscape of the UK.

Warren Johnson, founder and chief executive officer of W, said: "We're passionate about entrepreneurship, and are extremely excited to support Weebly as it looks to grow its customer base here in the UK."

Weebly has been forecast to hit a $1 billion (704.79 million pounds) valuation in 2016 and currently operates in more than 170 countries.