Year 5 Creative Floor Awards winners

The 2018 Creative Floor Healthcare Awards are the only health and wellness award show in the world to donate a proportion of profits towards a Talent and Diversity Fund. Any charity from across the world can apply and demonstrate how they would use the money to help increase diversity and untapped talent break into health and wellness communication agencies.

Founder of the awards, Shaheed Peera, said: “It’s been another bloodbath, so a huge well done to all our Finalists. A massive congratulations to those who picked up an award. I have no doubt that all our Winners will inspire the healthcare industry to see what can be achieved with real everyday briefs. Thank you to our judges and everyone who supports these awards. You’ve helped us raise over £65,000.00 towards helping underprivileged talent into health and wellness agencies.”
This year’s winners were:
Best of Best
Best Creative: Edgar Casillas and Carlos Benitez – CDM NEW YORK
Best Suit: Kristina Teng – CONCENTRIC HEALTH
Best Young Talent: Kathryn Black- CONCENTRIC HEALTH
Bravest Client: Mary Malito – CONCENTRIC HEALTH
Most Awarded Agency: Area23
Most Awarded Network: McCann Health

Charity Pro Bono
Animation: Good Food Goes Bad: A Cause For Good – CDM NEW YORK
Art Direction: #SaveNJLives – MCCANN ECHO; It’s Shocking – SAATCHI & SAATCHI NEW YORK
Mixed Media: The Rape Tax – AREA23; #SaveNJLives – MCCANN ECHO
Social Media: The Orange Project: A World Record Holder – MCCANN TORRE LAZUR
Press Campaign: The Rape Tax – AREA23; Blood Equality: Blood Flags – FCB HEALTH; Not out of the water – FCB HEALTH
Website: Health Fix – CONCENTRIC HEALTH

Healthcare Professional
CGI: Battle in the Bone – AREA23; Help Us To Help You – MINISTRY OF HEALTH SAUDI ARABIA
Cinematography: Lives Move Forward – MCCANN HEALTH LONDON
Digital Detail Aid: Time to surface – HAVAS LIFE MEDICOM
Exhibitions: The World’s Smallest Booth – AREA23; Parkinson’s House Call – FCB HEALTH
Film Individual: It’s Your Call! – MCCANN ECHO; Lives Move Forward – MCCANN HEALTH LONDON; Stefan the Stool Expert – OGILIVY COMMONHEALTH AUSTRALIA
Internal Communications: Expanding Worlds – MCCANN HEALTH LONDON
Photography: Explorer’s Spirit – GSW
Press Campaign: Five Million Puffs – FCB HEALTH; Forgotten Faces – MCCANN HEALTH LONDON
Press Individual: Impact of ADHD Car Crash – LEARNER ADAMS BONES; Battle in the Bone – AREA23; Five Million Puffs – FCB HEALTH
Product Design: The Trafficking Exam – AREA23
Website: Change Gout – LANGLAND

Patient/Consumers
Ambient: Knit Big for Little Lungs – CDM PRINCETON; HVOS – THE BLOC; Make Blood Cancer Visible – PUBLICIS LIFEBRANDS
Design: Make Blood Cancer Visible – PUBLICIS LIFEBRANDS
Best Digital Tactic: TXT 2 HLP – AREA23
CGI: Around The Corner – AREA23
Cinematography: The Journey – MCCANN HEALTH LONDON
Film Campaign: Contraceptive Match – ORCHARD AUSTRALIA; The Wrestler – KLICK HEALTH
Film Individual: The Journey – MCCANN HEALTH LONDON; Stefan the Stool Expert – OGILVY ; COMMONHEALTH AUSTRALIA; The Wrestler – KLICK HEALTH; Joint Decisions: It’s Your Call! – MCCANN ECHO
Illustration: The Diabetes Downfall – AREA23
Mixed Media: Knit Big for Little Lungs – CDM PRINCETON; The Wrestler – KLICK HEALTH; Silence Sucks – CONCENTRIC HEALTH
Print Sales Material: Washable Book – MCCANN HEALTH JAPAN
Product Design & Mode of Action: Washable Book – MCCANN HEALTH JAPAN
Social Media: Memories For Memory Loss – THE BLOC
Typography: Make Blood Cancer Visible – PUBLICIS LIFEBRANDS

Veterinary (HCP)
Press – Individual: Protect Your Newborns – SYNEOS HEALTH