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Urology
Market Overview
Urology Medical Devices play a vital role in the management and treatment of urological and pelvic floor conditions, enhancing patient outcomes, improving quality of life, and contributing to advancements in urological care, such as kidney stones, prostate care, women’s gynaecological and urological health. They support a wide range of urological treatments and surgical procedures while addressing the unique needs of patients with urological disorders.
Challenges and Trends in the Market Today
- Key market players are increasing adopting growth strategies, such as partnership, collaboration, merger and acquisition, awareness programs, takeovers, and more for creating strong market presence and an image in the minds of end users.
- Frequent product recalls have posed a signifiant barrier to the growth in recent years, notable companies include Frensius Medical Care, Olympus Corporation, Karl Storz & Cook Medical.
- There is a growing trend towards minimally invasive proceadures. AI is now used in various urological conditions, and radiomics is increasingly applied to diagnosis, management, and outcome prediction.
- There has also been a rising focus on R&D and product launches, e.g. the range of studies related to the application of lasers both for the treatment of stones and enlarged prostates.
Where Urology is Headed
Benign prostatic hyperplasia (BPH) is among the most untapped segments in the urology market. Several US-based companies are already working on upgrading their devices in this segment, either by collaboration or acquisition.
There is a huge opportunity within the Asia Pacific region and they have yet to be fully explored by major players.
However, intense competition and consolidation continues to be a barrier for new entrants, although there has been interest shown in companies developing their own surgical robotic systems moving forward.
We want to know how the market changes are affecting you, and how we can help overcome those challenges; contact a Specialist Recruiter today.
Available Jobs
The Zenopa Salary Guide is based on Zenopa industry experience, it is not specific to this particular job, but it is useful to provide you indicative information and enable you to find jobs when searching salary bands. Individual jobs salary ranges are frequently not released into the public domain, this will be released to you upon application.